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Adams reserve · 5.6 oz/160 g

Adams Reserve Memphis Barbecue Rub

What it is

This is a dry seasoning blend designed to impart the classic flavors of Memphis-style barbecue. It typically features a balance of sweet, savory, and spicy notes, with ingredients like paprika, brown sugar, garlic, onion, and a touch of cayenne pepper. The blend is formulated to create a flavorful crust on meats when cooked.

How people cook with it

This rub is a versatile seasoning for a variety of meats, adding a distinctive smoky and sweet profile to your cooking.

  • Ribs
  • Pork shoulder
  • Chicken
  • Brisket

To use, generously coat your chosen cut of meat with the barbecue rub. Ensure an even application over the entire surface. For best results, allow the seasoned meat to rest for at least 30 minutes, or ideally several hours or overnight in the refrigerator, before cooking. This resting period allows the flavors to penetrate the meat. The rub will form a delicious crust during the smoking or grilling process.

How it differs from similar foods

Memphis-style rubs often emphasize a balance of sweet and savory with a moderate heat. They tend to be less vinegary than Carolina rubs and less intensely peppery than Kansas City rubs. The specific blend of spices creates a unique flavor profile that is distinctly Memphis.

Who it is for

Home cooks and barbecue enthusiasts looking to achieve authentic Memphis flavors.

How to keep the rest

After opening, store the barbecue rub in a cool, dry place away from direct sunlight. Ensure the container is tightly sealed to maintain freshness and prevent clumping. Proper storage will help preserve the aromatic qualities of the spices for future use.

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Barcode 0041313045425.